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Yes, you can easily create the look with conscious makeup!
From pesky pimples to painful cysts, adult acne can take various forms and wreak havoc on your complexion and confidence
Trends may come and go, but enhancing your natural features is a time-tested, failproof way to channel that au-naturel, yet elevated glam.
Are you tired of trying your hand at eye shadows and never achieving the desired look? Applying eye shadow is an essential skill for any makeup enthusiast, but it can be tricky to get it just right. In this guide, we will provide you with step-by-step instructions on how to apply eye shadow and expert tips to help you achieve the perfect look.
Matte lips have had their time. Now, we’re all about hydration, comfort, and effortless shine. Welcome back, gloss—we missed you!
The two terms are different in meaning and impact. Here’s what a dermat recommends for you.
Unclean makeup brushes can lead to skin allergies and rashes. Make sure you clean your makeup brush after every use, and keep it sanitised. Here is our go-to guide to cleaning makeup brushes and sponges at home.
Let’s journey through India’s tribal heartlands and uncover the fascinating tattoo traditions that continue to thrive, each telling its own unforgettable story.
All about luxury, innovation, and the new Love Shine Lipstick!
If You're weary of wearing sunscreen, maybe you're not using the right one.
Discover how beauty tech is revolutionising your makeup game!
And 5 more natural makeup alternatives you can use!
Unlock the Secret Behind Lipstick Sales: Myth or Money Maker?
Buying from this beauty brand can help school girls get access to sanitary pads. Find out more now!
This article empowers beauty enthusiasts with insights into key ingredients, long-lasting formulations, and solutions for common lip concerns. Whether you're a makeup aficionado or a casual user, embark on a journey to achieve the perfect pout with our go-to resource for all things lip gloss.
The concealer can make or break your look. It is important to select the right concealer as the correct shade of concealer is crucial. The next vital step is application. You can learn all about concealer selection and application in this blog post.
If you’ve decided to cut down on your makeup purchase this year, and are looking for ways to perk up the utility of your existing makeup, here is how you can.
High Definition (HD) makeup is all the rage nowadays. With the right products and expert tips, and of course a little bit of practice, you can master the art of applying HD makeup. In this blog post, we try to make the process easy for you.
If you’re looking for some nail art inspiration, here is your one-stop guide.
New-age brides are always on a lookout for trendy hairdos to mark their special day. We present to you 50 elegant bridal hairstyle ideas that are ruling the fashion charts this wedding season.
Entering the dynamic realm of clean and conscious beauty at the recent event hosted by Kiro Beauty and Niu&Nau, we found ourselves immersed in an atmosphere brimming with innovation and conscious beauty. Kiro Beauty, a standout clean beauty makeup brand, distinguished itself through a steadfast commitment to empowering individuals.
If you’ve dealt with dry lips, you already know how irritating it can get. To ease your concern, here is everything you need to know about keeping your lips chap-proof.
Foundation should look even and flawless. Getting your foundation application right is an art. One that you can master with a little bit of guidance. Read on to know how to apply your foundation perfectly and get a flawless base for your makeup.
Smokey eye make-up can instantly glam up your look. Learn to master this important aspect of make-up with our easy step-by-step guide.
Most traditional polishes contains a bunch of harmful ingredients which include solvents, plasticizers and adhesive polymers, all of which find their way into the soil or waterbodies.
To get the tea on the most sustainable Indian beauty brands you can add to cart (note: shop responsibly) guilt-free, click here.
If you want to learn all about all things beauty for free, here are five makeup enthusiasts you should follow.
What is the gender grooming gap and why are you unknowingly paying it every single say? Click here to find out.
If you’re a makeup lover and want to know more about how red lipstick came to be a symbol of feminism and rebellions all over the world, click here.
Aloe vera is one skin superstar that has managed to hold its ground in the skincare world, thanks to the fact that it does everything from soothing inflamed skin to treating acne. Here are 10 ways to use this skincare ingredient.
Want to know how to apply eyeliner? Click for a guide on how to do eye makeup with eyeliner along with the items required, types of eyeliners & eyeliner styling tips
Once you’ve made the necessary changes to your skincare routine to make it as sustainable as possible, the next agenda should be tweaking your haircare regime. Here’s how to adopt sustainable haircare practices.
Using the terms ‘sustainable’, ‘eco-friendly’, ‘green’, ‘clean’ and ‘natural’ is easy, but actually adopting that route is anything but. Most of us are trying to take steps to lead a greener life but how can you really figure out which brands are genuinely doing their bit? Here’s everything you need to know to help you sift through the noise.
If you’ve often wondered about how you can do your bit to cut down on the amount of beauty waste you generate and don’t know where to start, you’ve come to the right place.
Want to learn how to use a blow dryer without damaging your hair? Find the steps to blow dry your hair based on your type & some easy must-try hairstyles here. Read now!
Have some time and want to try out a fruit peel? Here are three expert-approved face masks.
If you are one of those who often feel tempted to chop off their hair and go super short, we get you
While intricate updos have a special place in our hearts, summertime is all about keeping things easy-breezy. Here are five easy braid styles that scream fun!
Wondering whether hair straightening is a good idea for you? Find different types of hair straightening methods at home here.
If you’re wondering whether you should swap your regular shampoo for a milder formula, you need to read this.
Searching for methods on how to treat dandruff at home? Click here to learn how to remove dandruff from hair using curd, aloe vera & other natural treatment methods.
It can be really tough to cut down on single-use plastic but by making these 5 swaps in your beauty routine, you can help save some major buck in the long run and save Mother Nature. Two birds, one stone, what’s not to love?
The verdict is out: 2022 is going to be all about maximalism. From space-inspired manicures to mullets, the theme is the more unexpected and over the top, the better. Here’s what you need to know.
Little changes can have a big impact and this holds true especially when you’re talking about skincare. Here are five easy resolutions you can stick to in 2022.
When it comes to glitter, people usually stick to just wearing it on their eyes. This New Year’s Eve, we’re daring you to get creative!
Looking to revamp your hairstyle in 2021? These 30 hairstyle & haircut ideas with bangs are sure to give you the ravishing look. Check out now for a stunning look!
We've compiled a list of make-up tips that will help you accentuate your features. Think of this as a primer to wearing minimum make-up and making max impact.
To truly get in the Christmas mood, what better than adding swoops of colours, textures, designs, and art that reflect the spirit of the holidays on your nails?
Shaving your face comes with a set of challenges. Think irritation, confusion, and worst of all, the fear of ingrown hairs. Here’s how to overcome all of them.
Can we all just admit that we spend more time than we like on social media? While we’re at it, let’s make it a point to consume more inspiring, body-positive content, shall we? Here are 5 influencers who are breaking beauty standards, one post at a time.
From unusual ways to apply foundation to nailing a cut-crease in less than a minute, here are some of the makeup hacks that are taking over social media.
India is the first South Asian country to have banned the testing of cosmetics and ingredients on animals. In 2021, we’re only supporting the brands that align with our values. If you’re determined to stop buying beauty products that test on animals, you need to read this.
Make-up trends come and go but some tried-and-tested classics always stick around. Here are 10 looks for some festive inspiration
The iconic movies from the ‘90s and early aughts continue to influence beauty and fashion today. Noticed Ariana Grande’s 13 Going On 30 look recently?
If you’re always scrambling to look professional right before a last-minute Zoom call, you need to read this.
Hitting the sack at the optimal time can help lower the chances of developing cardiovascular diseases such as heart attacks or failure, strokes, and transient ischemic attacks. If you’re struggling to fall asleep, here are some tips
Your fitness gains depend on your genetics. Here’s what you need to know.
Looking for some new makeup tips to up your game? You have to try these 10 concealer hacks for cake-free application!
With vocal for local being our mantra, we’re always on the lookout to shine the spotlight on upcoming Indian beauty brands. What better time to show them support than Diwali, right? Here is a peek at the founders behind the brands and what you can expect from them in the coming year.
Easy-to-execute Halloween looks aren’t, contrary to popular opinion, a myth. Here are five looks that are anything but basic.
Make-up brands are creating products that are easier to open, use and close. Here’s how they’re doing it
Here are some of the best tips that make applying, wearing and removing lipstick easier than ever!
Unlike the gut, diverse bacteria in the vagina aren’t a good sign. Scientists have come up with a new rapid test to analyse these microbes and prevent pre-term labour and other pregnancy risks.
If you’re looking for some expert-approved intel on if you should chop your hair, you need to read this.
A new wave of innovation is sweeping over the skin, hair, and body care industry–waterless beauty. Here’s how you can make more sustainable choices when it comes to your beauty routine.
If you’re someone who enjoys learning new tips that allows you to skip a step (or many!) in your skincare or make-up regime, you have to try these five hacks!
The subject of birth control is a complicated one–and information about it is still somehow surrounded by mystery. Here’s everything you need to know about the most common forms available in India.
Studies point out that one out of five Indian women between the ages of 15 to 49 suffers from undiagnosed hypertension. Here’s why doctors and health experts are calling for action.
Even hairstyles that don’t need heat styling can wreak havoc on your mane. Here are five hairstyles that may be causing you hair damage and what you can do about it.
When it comes to mental health conditions, there is no one-size-fits-all solution. Treatment courses range from different types of therapies to medication and the latter is still frowned up in today’s day and age. To bust the stigma around prescribed meds, we spoke to six people and asked them to share their experiences.
Looking for the right formula for your hair colour? Here are the ones that top our list.
We’re calling it: These hair and make-up trends are going to be everywhere this winter.
Does picking the perfect lipstick feel more like a task than an exciting activity? Consider this a primer for the next time you’re out shopping for makeup.
Putting together a make-up kit is always a task but especially more when you’re a beginner. Here’s what every novice needs in their bag.
There’s no denying that our modern-day looks are heavily inspired by supermodels like Tyra Banks and Cindy Crawford, and artists like the Spice Girls and Britney Spears. Here are five Y2K beauty trends that are everywhere.
The filters on social media have come a long way from the adorable dog ears and flower crowns and have instead, been replaced by options that make us look better but somehow also make us feel worse. Enter, #FilterDrop.
Discover some seriously talented make-up enthusiasts who are bashing beauty and societal stereotypes, one post at a time.
In India, the rate of people suffering from high blood pressure has increased marginally. This medical condition causes about 85 lakh deaths worldwide every single year.
From make-up tips to mantras and mottos, here are 15 celebrity quotes that prove make-up is all about having fun!
People get angrier on social media platforms for more validation. Here’s proof.
Are you looking for the perfect shade of foundation for your skin tone? Check out these inclusive beauty brands for your best match!
To be given the status of a ‘hack’, beauty tips need to save us major time and effort. Try these eight hacks that make applying eye make-up a breeze!
At the Cannes Film Festival 2021, we saw celebrities embracing their natural grey hair. Given that Indians have an obsession with thick, smooth black hair, this could be just the inspiration we need to break the mould.
When the king of contouring, Mario Dedivanovic drops a new make-up technique, we take notes! Here’s everything you need to know about soft-scultping.
When it comes to beauty products, the list of ingredients to look out for seems endless. Let’s discuss the ones that are being called out for, well, being toxic.
The Vegan Women Summit brings together women leaders in the animal-free industry and will award a woman founder of an animal-free business $50,000
After scouring the internet, we’ve found a few choice tips and tricks that will help you make the most of your thin tresses, no tussling with your mane required.
From skin, make-up and haircare tips to what it takes to kick-start a beauty brand and sustain it, our roundup of podcasts covers all the bases. Binge on these four podcasts, and thank us later!
From “no make-up” make-up to fluffy brows, here are four looks from the Gossip Girl reboot that we love...
Great foundation should neither slip nor slide on your face and when it comes to finding the perfect formula for oily skin, it can feel like you’re grappling in the dark.
You don’t have to take our word for it when we say that perfumes can really change your mood. But what if we have numerous studies backing our claim?
Have you ever fallen victim to makeup sliding of your face, or worse, looking like it’s disappeared from it entirely? Enter primer, your new makeup BFF.
From different types of bristles and density to selecting the essential tools, we’ve managed to narrow down the list of our indispensable choices. These brushes are very easy to use, making them perfect for beginners.
Humour with a side of beauty-related content? Sign us up!Humour with a side of beauty-related content? Sign us up!
From Indian fashion blogger, Masoom Minawala Mehta, to supermodel Bella Hadid, almost every attendee at the festival gave their make-up and hair a unique touch. Catch up on the three trends we cannot get enough of, here…
If you are beginner as far as getting together a hair styling kit is concerned, here are 4 tools you should look out for.
Ready to step up your makeup game? Here are a few tools that will do the trick.