In this interview with Aanam Chashmawala, founder of Wearified, find out how her decade-long career rejecting beauty norms shaped the brand's essence. Wearified aims to redefine beauty conversations, focusing on individual empowerment rather than conformity. The brand emphasizes inclusivity, driven by community needs, steering away from societal beauty standards. Whether it’s the brand’s vegan and make-in-India approach or how they maintain transparency with their ‘No Edit, No Filter’ images, Wearified has made its place in the Indian beauty landscape with good reason. Dive in to find out what goes behind the brand’s viral Airbrush powder, a fabulous range of lipsticks and other game-changing offerings.
Her Circle Bizruptors is an initiative to discover women-led businesses and provide them with the right platform to showcase their brand, their vision and goals. We have launched this platform to support women entrepreneurs and their businesses through extensive reach, visibility and engagement. Here’s your big opportunity to leverage the reach and visibility of the initiative and grow your business, find the right mentors and become the Bizruptor of the Year. You could be a fledgling start-up founder or a mid-life start-up owner, here is your chance to get noticed, be heard, get mentored and even walk home with the trophy of Bizruptor of the Year.
Register on https://www.hercircle.in/events/bizruptors-4/home and share your business details.
Get ready to participate and compete in one of the biggest programs of 2023. Do you have what it takes to be the Her Circle Bizruptor?