In today's dynamic landscape, a new wave of female entrepreneurs is reshaping the fashion industry by infusing cutting-edge technology with fashion. These trailblazing women are not only disrupting the status quo but also leading the charge towards a more productive and tech-driven future. Let's delve into the inspiring journeys and remarkable achievements of these Indian women at the forefront of sustainable tech-infused fashion ventures.
Meghna Saraogi | Co-founder and CEO, mirrAR
Image Source: mirrar.com
Meghna Saraogi is the Founder and CEO of mirrAR, a pioneering company that aims to democratise the immersive shopping experience for consumers worldwide. With a vision to bridge the gap between online and offline retail, mirrAR has achieved significant milestones, including facilitating over 12 million product try-ons to date. The company offers scalable cutting-edge SaaS virtual try-on solutions to industry-leading global companies, revolutionizing the consumer retail experience.
Kirti Poonia | Co-Founder, Relove
With circularity at its helm, Relove is revolutionising the second-hand market in India. Poonia leads Relove with a fierce passion for conscious fashion, and has a keen eye for sustainability and technological trends in the field of fashion. Relove now has more than 50 homegrown brands under its kitty that can allow their customers to resell pieces on their platform. Make sure you also follow Poonia’s social media accounts for her insightful commentaries on fashion and tech updates.
Esha Tiwary | Founder and CEO, Furrl
Image Source: furrl.in
Furrl is on a mission to transform how consumers discover, purchase, and share their favourite new-age brands. Founded by Esha Tiwary, a seasoned entrepreneur with a background in building high-growth businesses, Furrl aims to cater to the evolving needs of the modern online consumer. Led by a team of passionate individuals, including Tiwary, Furrl is poised to lead the new wave of e-commerce, starting with India but with global aspirations.
Mariya Khanji | Founder, Nete
Image Source: Nete
Mariya Khanji is the visionary founder behind Nete, an online marketplace unlike many others. Nete aims to bring together homegrown brands and products that prioritise sustainable and conscious fashion. Nete.in offers a curated selection of young, indie labels from across India, focusing on consciously crafted clothing, artisanal accessories, and homewares for sustainable living. Founded in 2013 amidst the nascent stages of e-commerce and sustainable fashion in India, Nete has evolved to champion eco-friendly brands while prioritizing unique, carefully curated products.
Chaitsi Ahuja | Founder and CEO, Brown Living
Image Source:
Chaitsi Ahuja's journey towards sustainability began with a simple realisation - the urgent need for change in consumer habits amidst growing environmental concerns. Driven by a passion for sustainability and a desire to effect change, Ahuja founded Brown Living. With a mission to redefine consumerism and promote sustainable alternatives, Brown Living offers a curated online marketplace of eco-friendly products and showcases India's truly sustainable brands. Through Brown Living's platform and directory, Ahuja aims to empower millennials and Gen Z to make informed virtual shopping choices and adopt a more earth-friendly lifestyle.
As we celebrate the achievements of these visionary women, it's evident that their innovative spirit and commitment to sustainability are driving positive change in the fashion industry. Through their relentless pursuit of excellence and purpose-driven initiatives, they are not only redefining fashion but also inspiring a new generation of leaders to create a more sustainable and technologically advanced future.